Brands · Agency
Snow Beer
Authorized export / agency partner for Snow Beer
Global Brew International Limitedconnects overseas importers and distributors with one of China's major beer portfolios — as an authorized export and agency partner only. We do not claim ownership of CR Beer or exclusive worldwide rights.
Why it matters
Scale, brand depth, and a premiumisation trajectory importers can plan around.
For overseas importers and distributors evaluating Chinese beer for wholesale, on-trade, or retail channels, Snow Beer sits inside a large, nationally present portfolio. China Resources Beer (Holdings) Company Limited reports multi-billion-RMB beer turnover, nationwide brewery coverage, and a deliberate shift toward affordable-premium-and-above volume — context that helps trade partners assess demand and positioning.
Global Brew International does not own CR Beer or Snow Beer. We act as an authorized export and agency partner: a commercial path for markets outside China, with figures and brand context attributed to public reporting — never presented as our own revenue or exclusive global rights.
CR Beer · public figures
Attributed context from the 2025 annual report
The following figures describe China Resources Beer (Holdings) Company Limited — not Global Brew International Limited revenue, assets, or operating results.
Consolidated turnover
RMB 37,985 million
Full-year consolidated turnover (2025).
Beer sales volume
11.03 million kilolitres
+1.4% year-on-year.
Beer business turnover
RMB 36,489 million
Turnover attributable to the beer business.
Premiumisation
Affordable-premium-and-above +~10 pp
Affordable-premium-and-above volume share up ~10 percentage points; sub-premium and above ~25% of volume.
Brewery network
59 breweries
Across 25 provinces, municipalities, and autonomous regions.
Headquarters
Shenzhen Snow Beer Science Innovation City
HQ opened December 2025.
Portfolio
Snow Beer brands + Heineken® in China
CR Beer portfolio includes Snow Beer brands and Heineken® in China.
Source: China Resources Beer (Holdings) Company Limited Annual Report 2025. Heineken® is a registered trademark of its owner; referenced here only as part of CR Beer's reported China portfolio context. Global Brew International Limited does not claim ownership of CR Beer, Snow Beer, or Heineken®.
How partners work with GBI
Three clear routes from first conversation.
Whether you need Snow Beer for import distribution or a separate OEM programme, we keep paths distinct so commercial discussions stay focused.
Next step
Ready to discuss Snow Beer for your market?
Global Brew International Limited is an authorized export / agency partner for snow beer. Tell us your destinations, channels, and volume band — we will follow up on agency export options.